When we started with Inkubook, a name and a logo is all they had. They needed all the accessories to go with it to make a site where people would want to spend time to make a photo book. We helped them find the right imagery, textures, and tone to define their identity.
In today’s world you can’t just build a website and expect it to grow without giving it a lot of TLC. We worked with Inkubook to use analytics to monitor user behavior, test copy and user interface design iterations, and track results of changes. It’s a process that never ends, and we love it.
We had to develop the Inkubook brand and site in just a few short months. While it was pretty fast and furious, our core project team was able to respond to requests quickly – sometimes just minutes – to build a warm, inviting website that attracted soccer moms and turned them into paying customers.
Check out Inkubook for yourself and get inspired to build a photo book.
Brand development, Information Design, Graphic Design, Website development, SEO and SEM
JavaScript, CSS, .NET, Flash